 |
 |
Knowledge Sharing |
|
 |
|
 |
|
| |
"E-Catalog" Eelivery Customers Latest Product Information
| Printer Friendly Version |
|
|
Trading
companies/factories put many resources in keeping the product catalogs
updated as the product life cycle get shorter and shorter. It's really
difficult to provide the latest product information to customers. The
catalog the customer has may be half year old or even more.
Limitation of traditional
product catalog
- Each time needs to print certain quantity
- The delivery expense is high
- If product information is revised, it can only attach some supplements
- Cannot tailor-made for the customer
The electronic product catalog actually can solve the above problems.
What is E-Catalog
The E-Catalog is to put save your product information into a digital
format, which allows you to revise the product information conveniently.
The product catalog can be saved into different storage media. For
example, in a CD or save in a computer file.
Format of E-Catalog
- E-Book/PDF File
This format is close to traditional catalog. Customer may browse it
like a book. Also, the e-book or PDF file is well formatted, customers
can print out easily. It is also convenient to send to customers.
- Product Web Page
Product information is provided in web page. Customers can browse the
information easily. The web page can be loaded with multimedia content.
The catalog can provide interactive features to meet the customers'
needs.
- Product CD
Product information can be stored in a disc. Customers may use the
computer or VCD/DVD machine to browse the product information.
Benefits from E-Catalog
- Product information are stored in digital format. It can be managed
systematically.
- Tailor-made product catalog to meet the customers' needs. (E.g.
provides different discounts)
- No need to keep catalog in stock. The catalog can be made on demand.
- Product catalog stored in CD or computer file. The delivery expense
can be greatly reduced. Moreover, the storage is much more than
traditional paper catalog.
- As it is generated from the system, the information must be
up-to-date.
E-Catalog Software
Different E-Catalog software supports different format. Some softwares
allows keeping a single source of product information and you can
generate e-catalog in different formats.
- Web Application
Use browser as interface. Once the information is revised, the online
catalog is updated at the same time.
- Desktop Application
It can provides an advance user interface than web application
Use of E-Catalog
E-Catalog allows to use one single source to
generate different format of catalog, includes Online Catalog - allows
worldwide customers to browse your product information
Product Disc - delivery multi-media content to customers
E-Books/PDF file - send email to customers which save a lot from
delivery expense. It is well-formatted and ready to print.
Customer Relationship Management
E-Catalog provides customers with latest
product information, the Online Catalog also can send customers product
information they are interested in.
E-Catalog not only allows you to manage the product information
systematically, it can generate the output in different formats which is
easier to deliver to customers.
To learn more about e-catalog or have a try on it, you can have a look
on RoboSales System.
http://www.evinco.com.hk/eng/robosales.html
Related Articles:
Five Steps To Put Video On Your WebSite
Web Style Guide: A definitive guide for Web Design
Logo: Brand Recognition for Web Site
Improve your website with quality web design
Choose web page color easily
Is your website design professional?
Optimize Image in Your Webpage and Save Your Money
Favicon - Build your website a little bit more.
Color Usages on Business Website
|
If you have any comment or inquires,
please send email to editor@evinco.com.hk
You have permission to reprint the article. Use it in your ezine, at your website or in your newsletter. The only requirement is including the following statement: "Article by Evinco Solutions Limited, visit www.evinco.com.hk for more original content like this." |
Evinco Editor
|
Back to Knowledge Sharing
Column
Home Page
|
|
|
|
